GA4 export changes, Consent Mode v2 enforcement, and a new server-side contender
This is a seed issue demonstrating the archive format. Real issues are generated with the newsletter prompt and reviewed before send.
The big thing
A short, plain-English read on the single most consequential change this week and exactly who it affects.
Platform watch
- GA4 — what moved in the product or the export, and what to do about it.
- Adobe — Launch/Tags, Analytics, AEP, Web SDK notes.
- Tag managers — GTM, Tealium, server-side container updates.
- Consent & privacy — TCF/GPP/Consent Mode changes and enforcement actions.
- CDP & warehouse — Segment, RudderStack, BigQuery/Snowflake-native developments.
New & noteworthy
Tools launched, funded, deprecated, or sunset — with a one-line “why you’d care.”
Deadlines
Dated, unmissable changes (API sunsets, migration cutoffs) so nothing surprises you.
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