The Tracking WireWeekly intelligence on web tracking & analytics — GA4, Adobe, tag managers, CMPs, CDPs, and warehouse-native data.https://webtracking.org/en-usGA4 export changes, Consent Mode v2 enforcement, and a new server-side contenderhttps://webtracking.org/issues/001-welcome/https://webtracking.org/issues/001-welcome/This week — what changed in the GA4 BigQuery export, where Consent Mode v2 enforcement actually bites, and a new entrant in the server-side tagging space worth watching.Sun, 07 Jun 2026 00:00:00 GMT